The Adaptive Network

Provide bandwidth whenever and wherever customers need it

with Bandwidth on Demand

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Challenge

With ever-increasing pressure to differentiate from the competition and meet customers’ desire for a cloud-like service experience, maintaining the status quo with slow, expensive, and static services is not a viable option for the future. To meet their business goals, network operators must move beyond their manually intensive operations, and provide their customers with greater service velocity, agility, and control.

Taking an Adaptive Network approach

As part of Ciena’s Adaptive Network vision, the Blue Planet® Bandwidth on Demand Intelligent Automation solution addresses these needs by enabling scheduled and on-demand Optical Transport Network (OTN) and Ethernet services, with self-service options—letting customers control the capacity they need, exactly where and when they need it.

The solution includes sophisticated policy and calendaring features that ensure scheduled service creation without over-provisioning network resources, while simultaneously keeping network resources available for revenue generation until the scheduled connection is activated. These capabilities are complemented by our professional services to maximize implementation success and smooth integration within any multi-vendor operating environment.

Benefits

The Bandwidth on Demand solution delivers key operator benefits, including the ability to:

Create a cloud-like customer-controlled experience, with unique pay-as-you-go pricing

Drive new revenue streams with a highly differentiated and dynamic service offering

Ensure long-term investment protection with multi-domain and multi-vendor support

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