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Accelerate your time to market with Marketing as a Service (MaaS)

Leverage a proven go-to-market approach to deliver competitive services

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Driving success for Ciena customers

Customer expectations—like technology—are constantly evolving. That’s why we keep our focus on being customer-obsessed, doing everything we can to deliver the optimal customer and business experience through our people, strategies, services, and technology.

Ciena's award-winning Marketing as a Service (MaaS) program provides a collaborative and customized sales and marketing engagement tailored to meet the unique needs to help grow their business. This one-of-a-kind program allows our customers and partners to accelerate their time to market and maximize the ROI of their technology investments.

Working collaboratively with your teams and leveraging dedicated resources, our Ciena MaaS program can help drive success by executing on proven strategies and tactics to win business together.

Use cases

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The short path to long-haul success

The Ciena Partner Network’s Marketing as a Service program delivered robust engagemen...

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Revamping marketing strategies to give sales a boost

How Ciena helped a regional carrier reignite its marketing efforts

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Rising above the noise in a crowded market

How the Ciena Partner Network helped a provider pivot during a pandemic and outperfor...

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